Wednesday, November 19, 2008

23andme - invention of year for 2008

Anne Wojcicki, co-founder of 23ndme is wife of Sergey Brin and is also a noted brains behind one of the most appreciated inventions of 2008 infact TIME magzine says its the best of '08. Unlike her husband's office in California - 23andme has a small office and had to raise some venture capital for it to move ahead. Well when you are in a great company, the investors wont be small . Some of names include Rupert Murdoch ,Trumps and Warren Buffet.

She pursued her studies in biology and finally became a Health- care Investor. Some of her entrepreneurial traits were well amplified after the marriage and finally launched her 1st $399 product online aka "23andme" . This is a genealogical product that examines your saliva sample and tells you as many as 90 traits like baldness to blindness which can be there and can be passed onto your children. She is young and pregnant and doesn't hides the fact that their child scheduled for later this year has between 20 to 80% chances of getting Parkinson's disease while Sergey has 50% chances which was also verified by more stringent clinical methods. 

Well recently President Bush signed a bill stating that such products cannot be used by insurance industry people before the insure anyone. More over its also facing a bit of agitation over the matter that it can cause specific hiring in MNC's and a similar effect in Army or other armed forces. I don't know how much is that going to help but one thing is for sure that with a mammoth backing of $ 8.9 million  behind her , Anne won't loose hope. 

According to her , the real plan is to amass all such reports and develop a repository of information which can help identification and finally eradication of such diseases. The picture sure looks dim for immediate  glory but none of the facts enervates her and contention is its use and position in future.

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